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From a Video to a Conversation

It’s been a while since our last update, and I’m glad to have a chance to catch you up on what our team has been working on. This October, we shared the gospel online in five countries across Latin America. I wanted to tell you a little about how we did it, how people responded, and how you can pray for them as we follow up.

We used social media ads to share the 3 Circles gospel presentation in eight locations across Mexico, Chile, Argentina, Peru, and Brazil. We invited viewers to visit our website if they wanted to learn more about the gospel, ask a question, or have someone pray for them.

Here’s the video we shared during the campaign.

Watch on YouTube

The campaign reached 238,480 people. We recorded 6,104 views that reached at least 95% of the video and 5,394 visits to the website. I’m thankful so many people took the time to listen and that we had somewhere to point them when they wanted to go further.

We received 56 messages. Some people asked for prayer, and others wanted resources to help them grow in their faith. We had conversations about what the Bible teaches and opportunities to invite people to respond to the gospel. Nine people told us through an online form that they had prayed to receive Christ. We rejoice with them and are praying for the people who will walk alongside them as they grow in their faith.

One of the things I’m most grateful for is that three people who found us online asked to talk with a believer who lived near them. A local believer has reached out to each of them, and at least one has already met with someone in person.

October campaign report

October campaign results, including gospel video views, website visits, messages, and requests to connect with local believers. Enrique’s story, shared under a changed name. He saw a Facebook ad in Mexico, messaged the team to ask for help studying the Bible, and met with a local missionary. A second meeting was scheduled. Download the October campaign report (PDF)

We’re still learning how to follow up well. We need a better way to stay in touch with people who tell us they’ve prayed to receive Christ, and it takes time to help someone move from exchanging messages to meeting a believer nearby. I’m grateful for the local believers who make time for someone they’ve never met.

Would you pray with us for the people who heard the gospel in October? Pray especially for the nine who said they prayed to receive Christ, for those who shared prayer requests, and for the local believers who are following up. Ask God to help each person grow in their understanding of Jesus and find a church where they can be known and encouraged.

Digital Engagement

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